RECKLE$$ - dedicated to Nika Jorjadze, reckless boy, died tragically at his 15. His music, art and style was an inspiration for street wear brand releasing.
In August 2020, the Brand was launched with a clear goal and intention of dressing young people - creative and open-minded individuals, searching for the community to fill their social void and to feel a sense of belonging. Our brand is focused on unifying youth of different interests and hobbies, supporting their values, understanding their fears and failures, celebrating their achievements and successes.
Brand’s clothes are created and decisions on all brand-related issues are made by three incredible teenager designers - Anka Koiava, Liza Kajrishvili and Masu Mtsariashvili. Having slightly different creative backgrounds such as modeling, painting and photography, the young threesome has an edge that not many others can relate to, differing opinion and multiple perspectives.
Georgia
,
2020